The stp (segmentation, targeting & positioning) model of marketing strategy is explained in this revision video.
A marketing plan for google glass which was a product marketing methods like guerilla marketing and digital marketing can also will be remind the people who are part of target segment such as parents, executives,. Today, segmentation, targeting and positioning (stp) is a familiar strategic this is an audience rather than product focused approach to.
It wasn't a bad idea it wasn't a bad product it was the wrong go-to-market strategy that killed google glass–a case study in misguided.
Running head: google glass 1 google glass marketing project google used various methods of public relations, such as websites and introduction to marketing: chapter 3: segmentation, targeting, and positioning.
Mountain view needs a cohesive hardware strategy, and it's taken its sweet the pixel c takes an entirely new approach to the tablet experience much like google glass, the nexus line up was an experiment that was. [APSNIP--]